From Traditional Public Relations to New PR 2.0

From Traditional Public Relations to New PR 2.0

  Surviving in the digital age is not a simple task for brands and organizations.   This conjuncture is characterized by a vast array of new gadgets and the predominance of social media platforms. Technology brought great changes in terms of communication....
The Change in Public Relations

The Change in Public Relations

  As modern life in general changed with the evolution of digital technology, there was also a change in Public Relations. Today, professionals in the field practice an activity that is completely different from what it was just a few years ago.   They have...
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