How to launch a guerrilla marketing campaign?

How to launch a guerrilla marketing campaign?

It is getting harder and harder to get people’s attention. People have become almost completely desensitized to advertising in the traditional sense.   As a result, advertising has been used in a different way. Advertisers started putting their message in...
What is Neuromarketing and why should you use it?

What is Neuromarketing and why should you use it?

Neuromarketing brings together neuroscience and marketing. Evidence-based science and marketing are meeting here.   To improve marketing effectiveness and ultimately increase sales, neuromarketing is used. This is a marketing discipline that uses neuroscience...
Storytelling technique | The Hero’s Journey

Storytelling technique | The Hero’s Journey

Storytelling is a part of human communication. It has been used in the past to communicate knowledge, history, and culture. But what makes a story good? Why are some stories remembered while others are not?   We will discuss the hero’s journey technique. This...
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