Promoting Customer Fidelization

Promoting Customer Fidelization

Community management plays a crucial role in driving consumer fidelization for businesses. In order to create a strong and long-lasting relationship with customers, companies need to understand the importance of building a strong community around their brand. This is...
The future of the PR industry

The future of the PR industry

It’s not news that AI is impacting the way we communicate, which is evident in the day-to-day life of Public Relations (PR) industry. However, this change does not imply a disadvantage, nor it is necessarily harmful. In fact, the forecast of AI’s influence on the PR...
AI is for everyone

AI is for everyone

  Besides the facilitation of the professionals daily routine AI can also be responsible for helping industries, companies, organisations, and brands in their decision-making processes, improving dynamics, and increasing financial returns.   For this reason,...
How to take advantage of AI?

How to take advantage of AI?

  To get the most out of these functionalities and potential, it is essential to know how to use AI tools to their full potential. This way, you can fulfil the goal of using artificial intelligence as an aid to successful work.   A premise that is especially...
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